Ladbrokes adds colour to the Australian PGA Championship - PGA of Australia

Ladbrokes adds colour to the Australian PGA Championship


Ladbrokes has expanded its partnership with the PGA of Australia to include the Australian PGA Championship on the Gold Coast in December.

Ladbrokes will become the naming rights partner of several facilities on course, including the newly renamed Ladbrokes 16th Hole Marquee, which is the most popular public hospitality option on course.

Ladbrokes will also introduce the Ladbrokes Clubhouse in 2019, adjacent to the Ladbrokes 16th Hole Marquee.

This sports bar facility will be for the exclusive use of Ladbrokes customers and provide them a relaxed environment to enjoy the golf from the comfort of this elevated marquee.

“We are excited to introduce the Ladbrokes Clubhouse which will offer a premium on-course experience exclusively for Ladbrokes members,” Karl deKroo, Chief Commercial Officer, Ladbrokes Australia, said.

“Together with the drama of the SONIQ Million Dollar Hole the Ladbrokes Clubhouse will offer live racing on the big screens and exclusive promotions while our members enjoy all the thrilling action from a prime position.

“We are excited to see our partnership with the PGA evolve and to enhance our support of the PGA Championship.”

The Ladbrokes 16th Hole Marquee is unlike any hole in Australian golf and it is where the tournament comes to life.

Guests enjoy the generous cocktail food and six-hour beverage package, all while being entertained by both the DJ and the excitement on course.

Public packages for this marquee sold out last year and are expected to follow suit in 2019.

“We are delighted to have Ladbrokes expand their partnership with the PGA of Australia and add further to the festive atmosphere of the SONIQ Million Dollar Hole”, Michael McDonald, Commercial Director of the PGA of Australia, said.

“We are always looking to deliver further reward and recognition opportunities for our partners to use with their customers, so we are thrilled to be working with Ladbrokes to deliver this at the Australian
PGA Championship.”

Hospitality tickets for the Ladbrokes 16th Hole Marquee are on sale at ticketek.com.


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