Asha Flynn awarded Karrie Webb Coaching Scholarship for 2025

After a successful first year for the concept in 2024, Queensland’s Asha Flynn has been awarded this year’s Karrie Webb Coaching Scholarship presented by Nippon Shaft.

Since completing the PGA of Australia Membership Pathway Program (MPP) in 2019, Flynn has been making waves not only in her home state of Queensland, but around the country.

Flynn was twice recognised as the PGA of Australia National Coach of the Year – Game Development in consecutive years (2023 and 2024), and has a significant impact on her regular students at Brisbane Golf Club and the Golf Australia High Performance athletes she mentors.

“I was a big Karrie Webb fan growing up,” Flynn said. “When I got the text message from her the other day saying, ‘Hey Asha, it’s Karrie’ … I was like, ‘Yep, that’s it, I can die happy now’.”

With more work with the Golf Australia High-Performance program on the horizon, like escorting the Australian team to this year’s Annika Invitational in Europe, Flynn is eager to develop her elite coaching through the scholarship.

“I feel like I’ll be able to dedicate more time to the high-performance area and grow my expertise in that,” she said.

“Seeing what the best coaches do at that level when you’re working with those elite high-performance players will be valuable.

“Then I can obviously use that for my own players, but also as a coach myself and see what I can improve on and include.”

Along with the mentoring opportunities, Flynn will also receive $7,500 to help enhance her high-performance coaching skills.

Proud that the coaching scholarship is building a legacy alongside the Karrie Webb Series players scholarship, Webb herself has no doubt this scholarship will enable Flynn to further develop and elevate her skillset through mentoring and shadowing opportunities and exposure to current world-class High-Performance coaches.

“I’m very excited that Asha has been awarded the coaching recipient for this year,” said Webb.

“Asha not only showed how passionate she is to continue to grow as a coach but has also impressed many of her peers in the industry.

“I hope this is a great year of growth for Asha.”

Previous scholars:

2024: Jenna Hunter

Busselton Golf Club went home with three of the major awards as the Western Australian Golf Industry celebrated another wonderful year of achievement at The Grand Ballroom at Crown in Perth.

The glittering function welcomed representatives from the PGA of Australia, GolfWA, Golf Australia, the Golf Course Superintendents Association of WA and Golf Management Australia (WA) and acknowledged the wonderful contributions made by nominees across 18 separate categories.

Busselton Golf Club Head Professional Grant Williams was named the Hilary Lawler PGA WA Club Professional of the Year for the second consecutive year, his beginner women’s clinic that was recognised nationally with a win at the R&A Women in Golf Charter Awards part of his accomplishments the past 12 months.

The Swing & Sip Women’s Beginner Program was also named Outstanding Game Development Program and, on top of joining the graduating class of 2025, Jeremy Crabb was named PGA WA Associate of the Year to complete the Busselton Golf Club trifecta.

PGA WA Coach of the Year – Game Development was won by Mark Tibbles of The Vines Golf & Country Club for a second time while it was an eighth win for Ritchie Smith in the PGA WA Coach of the Year – High Performance category.

A three-time winner on the LPGA Tour last year, Hannah Green received the Outstanding Golf Achievement Award and John Hopkins was the recipient of the WA Golf Industry Distinguished Service Award.

A loyal servant to the game both in Australia and abroad for decades, Hopkins has held key positions with Golf Australia and was previously President of the Australian Golf Union along with serving as a referee at major tournaments, including The Open Championship, US Open and Australian Open.

Photo: Courtney Holloway

Award winners

PGA Graduates: Tyler Clark (Royal Fremantle Golf Club and Wembley Golf Course) and Jeremy Crabb (Busselton Golf Club)

PGA WA Associate of the Year: Jeremy Crabb (Busselton Golf Club)

PGA WA Club Professional of the Year: Grant Williams (Busselton Golf Club)

PGA WA Coach of the Year – High Performance: Ritchie Smith (Royal Fremantle Golf Club)

PGA WA Coach of the Year – Game Development: Mark Tibbles (The Vines Golf & Country Club)

PGA WA Tournament of the Year: South West Isuzu South West Open (Bunbury Golf Club)

PGA WA Management Professional of the Year: Andrew MacAuslan (Margaret River Golf Club)

Course Apprentice of the Year: James Courtney-Bennett (Lake Karrinyup Country Club)

Course Superintendent of the Year: Des Russell (Cottesloe Golf Club)

WA Golf Industry Distinguished Service Award: John Hopkins

Outstanding Game Development Program: Swing & Sip Women’s Beginner Program (Busselton Golf Club)

Volunteer of the Year: Jackie Dickson (Margaret River Golf Club)

Employee of the Year: Danielle Harrison (Joondalup Country Club)

Regional Golf Course of the Year: Kalgoorlie Golf Course

Metropolitan Golf Course of the Year: Lake Karrinyup Country Club

Regional Golf Facility of the Year: Margaret River Golf Club

Metropolitan Golf Facility of the Year: Mandurah Country Club

Outstanding Golf Achievement Award: Hannah Green

Anne-Marie Knight never imagined that a single golf lesson could change someone’s life.

An outstanding amateur golfer who finished second at the 1995 US Women’s Amateur and was named Ladies European Tour Rookie of the Year 12 months later, Knight’s ultimate move into coaching as a PGA Professional was centred around helping others to play better golf.

Life changer? Never a consideration.

Yet an opportunity offered by the late Peter Ormsby to conduct a coaching session with a group of disabled golfers in Adelaide challenged both Knight’s abilities as a coach and her understanding of golf’s potential impact.

Knight works across a wide variety within the disability sector including amputees, blind golfers and children with Autism, but it is her work with people diagnosed with younger onset dementia that has unveiled golf’s hidden powers.

A relationship stretching back close to a decade, Knight has seen first-hand the difference golf can make to a person’s life.

“There was a lady by the name of Lee Martin who just stayed at home every day,” recalls Knight, who coaches out of the Anne-Marie Knight Golf Academy at West Beach Parks.

“No family, no one came to visit her, and the ACH (Aged Care and Housing) program encouraged her to come out and play golf.

“She’d never played golf before, and it just transformed her life.

“It has slowed down her condition and she’s got friends for life who go out to the movies together and do pottery together.

“I get goosebumps when I hear stories like that.”

In a story published by The Sunday Mail, Lee spoke of the difference connecting with others through golf made to her life.

“I wouldn’t go out and I was quite fed up with my life,” said Lee, who was diagnosed with younger onset dementia at just 57 years of age.

“I didn’t have a life before I met these girls. Now I’ve got lots of friends.”

One of the most difficult challenges faced by those with younger onset dementia – a condition that occurs in people between the ages of 14-65 – is a withdrawal from friends and family and from social situations.

This is often due to those closest to them being unaware of a condition that can be difficult to diagnose in the first place.

“For some, it’s just the outing. For others, it’s making connection to a golf ball and that sense of accomplishment,” says Knight.

“It’s not competitive-based at all; it’s just about that social connection.

“They’re always smiling, they’re interacting with you and that interaction improves over time and they trust you.

“It’s just such a beautiful, beautiful thing to be able to experience that.”

Acknowledging that the demand from the disability sector for access to golf continues to increase – “I could almost work full-time with disability groups” – Knight wants to see golf’s influence grow with it and change even more lives for the better.

“There are all these groups of golfers that might not have been afforded opportunities in other sports, but golf can provide that space for them,” Knight adds.

“There are some awful stories of what their lives were like, so if I can provide that little bit of hope and that little bit of happiness in their lives, then I know I’ve done my part.”

The PGA All Abilities Coach Accreditation equips PGA Professionals and their venues/facilities with additional training and resources in providing support for those golfers with physical, sensory or intellectual disability. To find your closest PGA Professional visit golf.org.au/pga-all-abilities-coaches/

Qualifiers for the PGA Professionals Championship National Final will compete for a record prize purse when it is played at The Heritage Golf and Country Club in November.

The PGA Professionals Championship of Tasmania on April 11 will mark the start of the state qualifiers, leading players from each state to advance to the $100,000 National Final from November 11-13.

In a further boost to the PPC, Heritage Golf and Country Club has extended its role as host venue for the next three years having first staged the National Final in 2023.

“We are very proud of our course and facilities here at The Heritage Golf and Country Club and are equally proud and excited to be staging the PGA Professional Championship over the next three years,” said PGA Professional and Heritage Golf and Country Club Operations Manager, Michael Dean.

“This event, coupled with the Heritage Classic, allows us to showcase what we have achieved and reinstates our position in the industry as a top-class tournament venue.

“We are big advocates for women in golf, so are excited to be a part of an event that recognises women PGA Professionals equally to the men.”

In addition to the support of The Heritage Golf and Country Club, the prize money increase from $65,000 last year to $100,000 in 2025 is only possible thanks to partnerships with Club Car, Acushnet and Coca-Cola Europacific Partners.

While they spend the majority of their working lives improving the golf experience for others, PGA of Australia CEO, Gavin Kirkman, believes it is important to reward Members who maintain a passion for playing themselves.

“PGA Professionals are the lifeblood of the golf industry so it is only fitting that our Members are afforded the opportunity to compete for a national championship,” said Kirkman.

“The support of our partners, including The Heritage Golf and Country Club, has allowed us to increase total prize money, and the leading two men will qualify for the BMW Australian PGA Championship at Royal Queensland in November.

“The establishment of the Women’s PGA Professionals Championship last year was a welcome addition and I hope to see that grow in the years to come.”

PGA Professionals Championship schedule

Friday April 11
PGA Professionals Championship of Tasmania
Riverside Golf Club

Monday April 28
PGA Professionals Championship of North Queensland
Mirage Country Club

Monday June 16
PGA Professionals Championship of Victoria
Portsea Golf Club

Friday June 20
PGA Professionals Championship of South Australia
Mt Osmond Golf Club

Monday June 30
PGA Professionals Championship of Western Australia
Cottesloe Golf Club

Tuesday July 1
PGA Professionals Championship of NSW/ACT
Castle Hill Golf Club

Tuesday July 29
PGA Professionals Championship of South-East Queensland
Nudgee Golf Club

November 11-13
PGA Professionals Championship National Final
Heritage Golf and Country Club

As the seriousness of the threat of Cyclone Alfred hit home for the players at the cancelled Australian WPGA Championship, a logical question for professional golfers served to remind again how the golf industry and community comes together in support.

Following an early morning player meeting on Tuesday at Sanctuary Cove Golf and Country Club, where the combined WPGA Tour of Australasia and Ladies European Tour (LET) field was advised to leave the Gold Coast area, the search for a place to practice began.

As WPGA Tour of Australasia CEO Karen Lunn, PGA of Australia CEO Gavin Kirkman and LET staff addressed the players, the PGA of Australia network was already being mobilised to assist.

With the majority of the 80 or so European Tour players, and even interstate WPGA Tour members, set to play next week’s Australian Women’s Classic in Coffs Harbour, and the Women’s NSW Open in Wollongong, the New South Wales region was the target.

The PGA membership of the state not disappointing, with a formal list of 10 clubs and PGA professionals being provided to players as a potential temporary home base, while others headed to other parts and no doubt similar generosity of facility use.

“When I spoke with the playing group around the cancellation of the Australian WPGA Championship, I mentioned that we are a member organisation and that our PGA members would support visiting golf professionals,” Kirkman said.

“We wanted to ensure the players, especially internationals, felt safe during what is set to be a challenging, uncertain period and that while in Australia they are considered part of our PGA and WPGA family alongside the more than 3,000 members.

“This was as our team was starting the conversations with PGA members around New South Wales asking for their assistance, but I was beyond confident anyone that could help, would. It is so heartening to see that proven true, which serves as a reminder of how our industry comes together quickly and immensely during a time of need.”

Although extensive, the list of clubs provided and the associated PGA member deserves to be recognised for their generosity and support that will not only help the players to prepare for the two weeks of co-sanctioned events, but also remind global players why Australia is a special place to visit and play.

Port Macquarie Golf Club – via Head Professional James Single

Forster-Tuncurry Golf Club – via Head Professional Jason Wood

Nelson Bay Golf Club – via General Manager David Lulham and Director of Golf Duard Nel

Magenta Shores Country Club – via General Manger Paul Riley

Horizons Golf Club – via Director of Golf Vince Owen

Kew Country Club – via Head Professional Luke Garel

Hawks Nest Golf Club – via Head Professional Andrew McCormack

Newcastle Golf Club – via Head Professional Andrew Bowles

Tamworth Golf Club – via Head Professional Brock Sampson

Kooindah Waters – via Director of Golf David Stretton

For 21 of the LET players, a familiar landing place was Magenta Shores, where they contested the Women’s NSW Open last year.

The generosity for those headed for the Central Coast of New South Wales extending beyond practice facilities and course access, with the gym and pool facilities able to be used, and those players being billeted out to residents. A common theme for all the supporting clubs, whose members will get an up close look at some of the best talent in women’s golf over the coming days.

“All of us in professional golf know how quickly plans can change, and that finding suitable locations to practice and play on short notice is no easy task. To see the support of golf clubs and facilities and PGA members around New South Wales has helped to remind everyone just what an amazing industry we are in,” Lunn said.

“It was obviously crushing to make the decision to cancel the Australian WPGA Championship in the interest of safety for players, staff, fans and more, especially given how amazing every element of the event looked on the ground. However, the silver lining of support and readiness to act has helped to soften the blow and will only serve to encourage our LET visitors to return again next year.”

As Elvis Smylie closes in on the Challenger PGA Tour of Australasia Order of Merit, coach Ritchie Smith shares how a team of people applied the finishing touches to an elite young talent.

Elvis is obviously an exceptional talent. He and his previous team had done a lot of great work but when we started to work together 12 months ago, we took a more collaborative approach.

One key area that we wanted to address as a team was his relationship with the ground and building a solid foundation.

Part of that was coaching – his awareness of the ground and how you use it. How his body relates to that ground and how his body relates to the different segments of the golf swing.

That entailed work with physiotherapist Marty McInnes and strength and conditioning coach Luke Mackey because previously Elvis had some instability through the swing and associated pain.

To achieve that we needed a single message being fed through each person and to be quite assertive in what was required.

Elvis responded really well to that and trusted in what we were telling him. That transferred to some really good results at the start of the summer and wins at the WA Open and Australian PGA Championship.

He is now hitting at 17 miles an hour faster and his body is healthier.

Yes, that has something to do with coaching, but it is more to do with the collaborative nature of his entire team in working towards a single outcome.

Based at Royal Fremantle Golf Club, Ritchie Smith was named the 2024 PGA National Coach of the Year – High Performance, the third time he has won that award. Ritchie’s athletes include Hannah Green, Minjee Lee, Min Woo Lee and Elvis Smylie.

We’ve come a long way since the first days of pizza delivery. Forget endless take-away alternatives delivered straight to your door, you can now get groceries, medication and even a nice bottle of red without ever having to leave your house.

The same now applies to golf coaching.

Like so many elements of the global golf industry, online coaching exploded in popularity as golfers sought ways to stay sane during Covid-19 lockdowns.

PGA Professionals around the world began generating content for social media, offering solutions to golf’s most common swing ailments.

Ryan Mouque was based at Wynnum Golf Club in Brisbane at that time, commuting as much as an hour each way to give a half-dozen in-person lessons each day.

Mouque now gives as many as 20 lessons a day to clients all over the world, all without having to leave his backyard.

Nominated for both the PGA Coach of the Year – Game Development, and Coach of the Year – High Performance, at the 2024 Queensland Golf Industry Awards, Mouque gave 4,000 online lessons in the past 12 months.

He is adamant online coaching is as, if not more, effective than in-person lessons.

“The biggest thing with online is realising that too much information for someone can be overwhelming,” explains Mouque.

“If they’ve got set-up issues, grip issues, takeaway issues, wrist angles at the top of the backswing issues, online you can nail the set-up as their first lesson.

“Obviously you can do that in person, but you might not see them for another month or more.

“Players on my unlimited plans can send me a video immediately after practising their set-up in their loungeroom and I will give them feedback within 24 hours.”

More and more golfers have access to simulators and many have nets set up in their backyard, yet Mouque and other PGA Professionals don’t need to see a ball in the air to make meaningful improvements.

If that sounds contradictory, consider that the great Norman Von Nida gave lessons later in his life purely by the sound the ball made off the clubface.

“Someone hitting into a net in their basement, I’ve seen that many swings I know what ball flight is coming out of that particular swing 95 per cent of the time,” says Mouque.

“I don’t necessarily think you need to see ball flight to help someone. You can make a big enough change in someone without seeing the ball flight. Most of the time you can see the swing and know the ball flight produced by that swing.”

More than anything, Mouque says that the immediacy and convenience of having a golf coach on call is why so many of his clients see consistent and sustained improvement.

“Essentially, you’ve got a coach in your back pocket 24/7,” Mouque adds.

“I’ve been able to create some pretty insane transformations to students’ golf swings and their games.

“I’ve taken one guy from a seven handicap to a plus-two. That’s even more satisfying because there are a lot of people out there that say, ‘Oh, online’s not for me. I need that personal touch.’

“My response is always, ‘I honestly bet that you don’t. And if you gave me six months, I can prove it.’”

THE PRO WILL KNOW

Whether in person or online, PGA Professionals are key to playing your best golf. To find a PGA Pro near you click here

Public golf facilities represent the entry point for many beginners looking to take their first steps into playing golf. Those first steps can often be tentative.

‘What do I wear?’ ‘What do I do?’ ‘Who can help me to get started?’

These are questions swirling around the minds of many first-timers who walk into a golf facility, and why Anne-Marie Knight ensures the environment they find at The Pat GC in Adelaide is a welcoming one.

A PGA Professional for the past 17 years after an accomplished playing career, Knight has seen thousands of potential golfers come through the public driving range formerly known as West Beach Park Golf to see if the golf bug bites.

Through her friendly nature and carefully structured programs, Knight’s coaching calendar is booked out weeks in advance as she converts curiosity into committed golfers.

“It is a lot more relaxed at a public facility, so they are more comfortable in that environment,” Knight said of beginners getting started.

“I’ve always had a philosophy that I need to make my environment friendly and open and be engaging.

“You are often the first person that they run into when it comes to their decision whether they want to take up golf. If you’ve got that friendly nature where they do feel welcomed, then you can present a range of programs that they may be interested in.”

While there are some who start golf with the intention of advancing to club membership, there is a growing population of golfers motivated more by the social element that is available.

In conjunction with West Beach Parks, Knight has developed a range of beginner programs designed to meet the market in how they want to participate in golf.

“The idea behind “Bucket and Bubbles” was to get that entire practise range full of women hitting golf balls, feeling comfortable in that environment and to have fun,” explains Knight, the PGA South Australia Coach of the Year – Game Development in 2024.

“Women take up golf for different reasons, and they like the idea of that social aspect.

“It’s not always the beginner player, but certainly it’s a great foundation for those that want to give it a go. They’ve got an hour-and-a-half of coaching and having a champagne and mixing with other women.

“Whether that feeds into playing at other clubs or feeds into my other programs, it is another little pathway that you can provide.

“You just want to grow the game and allow people to experience the game and to decide how they want to be involved in the game.”

The Pro Will Know. To find a PGA Professional to help you get more out of golf, click here.

Royal Fremantle Golf Club’s Ritchie Smith has been acknowledged as Western Australia’s best coach for a second time at the 2024 WA Sport Awards presented by SportWest.

Held at Optus Stadium in Perth on Thursday night, Smith was named Coach of the Year ahead of WA men’s cricket coach, Adam Voges and WA Institute of Sport Swimming Head Coach, Ben Higson.

Nominated twice previously, Smith was named Coach of the Year in 2021 and received the honour again after a year in which he had three players represent Australia at the Paris Olympic Games, guided Hannah Green to three wins on the LPGA Tour and saw Elvis Smylie win both the WA Open and BMW Australian PGA Championship.

Named PGA National Coach of the Year – High Performance at the PGA Awards in November for a third time, Smith’s stable continues to grow and flourish.

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He has coached both Green and Minjee Lee since they were just 12 years of age, Minjee’s younger brother Min Woo making it three out of four Smith athletes wearing the green and gold for the Australian golf team in Paris.

“I’ve known Richie since I was 12 years old, since I first got into the junior squad for the Interstate Matches,” said Minjee after her third Olympic selection.

“Obviously he’s got great coaching skills, but he also knows us inside out so he knows exactly what to say when we need to hear it or words of encouragement or when we’re doing well.

“He just knows how to keep us grounded as well.

“It just shows how good his relationship is with all of us, having three out of the four in the Olympic team.”

Green enjoyed one of the greatest years by an Australian on the LPGA Tour in 2024 and finished just one shot out of a playoff for a medal at the Olympic Games.

An influential figure on WA golf for more than a decade, Smith’s reach continues to grow.

He and his team put the finishing touches to Queenslander Elvis Smylie that has already yielded a DP World Tour card and he is currently working on resurrecting the career of Victorian Su Oh.

Kelsey Bennett won three times in 2024 and secured a Ladies European Tour card at Q School. Here, long-time coach John Serhan, shares how they have established a winning mindset.

Kelsey won three times in 2024 but it was her finish to Ladies European Tour Q School that was the best example of having the courage to go for her shots.

Needing to make birdie on the final hole, Kelsey secured her 2025 LET card by hitting two shots when she needed them most when there was a temptation to play safe instead.

Can you win playing conservatively all the time?

The answer these days is definitely not.

If you can’t win playing that way, you need the courage to commit to every shot.

There’s a great deal of acceptance that comes with that because you may not hit the perfect shot. But it might go exactly where you want it to, and that should be your focus.

Everyone has those thoughts of where they don’t want to hit it, but those who do it better have awareness and strategies to get their focus back on what they want to achieve.

Find a divot a couple of metres in front of you, visualise the ball flying through the air and then landing on the green.

Trust that your body knows what to do and allow the subconscious mind to create the shot.

More than not being scared to win, it’s also about not being scared to fail.

John Serhan is the Head Teaching Professional at St Michael’s Golf Club in Sydney and was named 2022 PGA NSW Coach of the Year – High Performance. Among the athletes he coaches are Tour Players Kelsey Bennett, Harrison Crowe, Sarah Kemp and Nathan Barbieri.

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